Tech

Sesh raises $7M for new fan communities and launches member card

Sesh, a fan engagement ecosystem that connects people with their favorite music artists, announced it has raised $7 million.

Sesh foster connection by connecting fans with interactive experiences, exclusive content and live events.

Miura Global led the round, with participation from angel investors in the music and tech industry. With these funds, Sesh aims to expand its platform capabilities, onboard more artists, and enhance its technology to provide deeper insights and engagement opportunities.

Additionally, the company is launching its Member Card, allowing fans to register and seamlessly download a digital pass to their phone’s wallet—no app required—becoming an official part of their favorite artist’s community.

For the first time, artists can send direct push notifications to their fans’ phone wallets, going beyond the access streaming platforms and social media channels provide. Artists can direct audiences to a new music release, exclusive merch drop, VIP event invite or presale tickets directly within the ecosystem.

Sesh has raised $7 million to date.

Sesh is built on the belief that superfans are the key to sustained success in the music industry. Traditional social media platforms often create barriers between artists and their most engaged audience, limiting direct communication and access to data.

With Sesh, artists get access and a direct line to their fans, including full ownership of essential data such as email, location, name, date of birth and engagement insights, empowering creators to own and cultivate their audience relationships without relying on third-party platforms.

By providing tools for direct engagement, including integrations with Spotify and TikTok, Sesh helps artists grow and strengthen their fan communities.

“There’s such a huge gap in the artists that are able to make a living in the music industry and the talented people who are forced to treat it like a hobby because they can’t effectively monetize their audience,” said Pepe Del Rio, CEO of Sesh, in a statement. “All you need is a few hundred fans who are
actually engaged to pursue music as a career, and our mission at Sesh is to allow as many artists as
possible to make a career out of doing what they love.”

Pepe del Rio (left) and Iñigo-Hubertus Bunzl Pelayo of Sesh.

Sesh was founded by Pepe del Rio, Iñigo-Hubertus Bunzl Pelayo and María José Guzman, combining their appreciation for the music industry with their experience in finance, technology and artist management. Together, they saw firsthand the issues in the music industry that prevent emerging, independent and label-signed artists face when engaging with and effectively monetizing their audiences.

The company already works with more than 250 artists such as Yeri Mua, Anitta, Alleh & Yorghaki, Mau y Ricky, Lasso, Timø, Nathy Peluso, Zoe Gotusso and more, with more than 750 million combined monthly listeners on Spotify, 1B followers on social media and 44 Grammy nominations last year alone. Sesh was founded in 2023.

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