April 22, 2025 – Cellid Inc., a Japan-based developer of augmented reality (AR) display technology and spatial recognition engines, has recently announced it has raised over USD $7.5 million (approximately JPY ¥1.1 billion) in a Series C Extension financing round. The company stated that this latest round of funding brings its total amount raised to more than USD $15 million (JPY ¥6.4 billion).
Cellid develops and manufactures waveguides and provides a reference design for lightweight, eyeglass-style AR devices. In addition to hardware, the company also develops industry-specific solutions that leverage spatial recognition software. Earlier this month, Cellid introduced “Cellid Precision Fit” lenses, designed for AR glasses with diopter correction, in an effort to support broader user accessibility and encourage adoption of AR technology.
The company’s core business centers on the development of display technologies for AR glasses, primarily through its proprietary waveguide systems. These optical components are designed to enable full-color image projection through thin, lightweight lenses. Cellid is also working on spatial recognition engines to support AR functionality across real-world use cases.
Cellid stated that with this latest funding, it aims to acquire talent both in Japan and internationally to support the development of key AR glasses components, including micro projectors and waveguides. Additionally, the company is looking to expand its mass production capabilities to accelerate the market launch of its products.
The funds were secured through a private placement of shares underwritten by SBI Investment Co. Ltd. (a Japanese venture capital firm), IMM Investment Japan K.K. (one of East Asia’s largest VC/growth equity funds, according to Cellid), and IMM Investment, Corp.
Commenting on the funding, Cellid CEO Satoshi Shiraga, said: “We are very honored that SBI Investment, IMM Investment Group Japan K.K. and IMM Investment Corporation have highly evaluated our efforts. We will continue to work with our partners and user companies to build an ecosystem that can grow together, while ensuring that a wide range of users can fully enjoy the AR experience.”
“We invested in Cellid because we believe its product module is a groundbreaking solution, and under the leadership of Mr. Shiraga and the rest of the management team, it is expected to bring about a behavioral change in the VR/AR market even though it has been hampered by hardware-driven challenges,” said Tosei Imaizumi, Chief Investment Officer, MM Investment Japan K.K. and IMM Investment, Corp. “We will continue to actively support Cellid’s global expansion through IMM Investment’s network of partnerships with large companies, especially in East Asia.”
For more information on Cellid and its augmented reality display technology, click here.
Image credit: Cellid
Sam is the Founder and Managing Editor of Auganix. With a background in research and report writing, he has been covering XR industry news for the past seven years.
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