WSJ names Tran director of content strategy

Vivyan Tran has been named director of content strategy at The Wall Street Journal.

She has been deputy director.

Tran returned to The Journal in April 2022 as deputy enterprise editor for audience and innovation.

Tran helped launch tech news site Protocol in 2020 and helped build it into a 45-person newsroom as head of digital, which means she did most of the work herself. Before that, she was the Journal’s deputy audience editor. She also worked at National Journal.

Tran is a graduate of Carleton College.